Lamongan Vice Regent Encourages Young Entrepreneurs to “Do and Act” and Unlock Agribusiness Potential

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Lamongan, August 28, 2026 — The MegPreneur Lamongan 2026 Offline Session entered its third day on Friday, August 28, 2026. One of the key highlights of the day was a talkshow with Vice Regent of Lamongan Dirham Akbar Aksara, S.T., B.Eng., M.Sc., who engaged directly with MegPreneur participants in a discussion moderated by Choirul Amin from Ekspor.id.

During the session, Dirham discussed not only regional economic policies and local economic potential, but also shared perspectives drawn from his own experience as an entrepreneur. His experience provided a starting point for discussing how young people in Lamongan can identify opportunities, have the courage to start businesses, and contribute to the development of the local economy.

Lamongan’s Agribusiness Potential and Opportunities for Young Entrepreneurs

One of the key areas discussed was the agribusiness and agricultural sector. In 2026, agriculture and agribusiness contributed approximately 30.10%–30.18% to Lamongan Regency’s Gross Regional Domestic Product (GRDP). The sector is also closely connected to the livelihoods of local communities, with approximately 30%–35% of Lamongan’s population directly dependent on agricultural activities for their livelihoods.

This potential is further supported by Lamongan’s national recognition as a “Top Regency in Agromaritim Food Hub,” reflecting efforts to strengthen integration across agricultural and marine economic ecosystems from upstream to downstream.

These conditions indicate that the agricultural sector is not merely a production sector, but also offers significant opportunities for business development. Product processing, distribution, agricultural technology, marketing, and the creation of derivative products are among the areas within the value chain that can be developed by younger generations.

In this context, AgroMeg, introduced as part of the MegPreneur Lamongan 2026 program, is expected to serve as a platform for nurturing and developing young entrepreneurs in the agribusiness sector.

Through AgroMeg, young entrepreneurs working in agriculture, livestock, fisheries, and related supporting sectors are given opportunities to strengthen their business perspectives and explore the broader potential of the agricultural ecosystem.

“Lamongan’s agribusiness potential is significant. Therefore, AgroMeg is expected to serve as a stimulus for the emergence of young entrepreneurs in the agricultural sector who are not only capable of producing goods, but also creating added value across the entire upstream-to-downstream value chain.”
— Dirham Akbar Aksara, Vice Regent of Lamongan

“Plan” Matters, but “Do and Act” Must Come First

During his discussion with MegPreneur participants, the Vice Regent of Lamongan also emphasized the importance of having the courage to take action when building a business.

According to Dirham, planning remains an important component of any business. However, entrepreneurs should not wait until every condition is perfect before implementing their ideas. The processes of trial and error, evaluation, and improvement can themselves become important parts of business learning once entrepreneurs begin taking concrete action.

This message is aligned with the broader spirit of the MegPreneur program, which encourages participants to have the confidence to start and continue moving forward in developing their businesses.

“Planning is important, but ‘do and act’ must come first. The plan may not be perfect yet, but we should not spend so much time planning that we never actually start. Once we take action, we gain experience, evaluate what we have done, and then improve it.”
— Dirham Akbar Aksara, Vice Regent of Lamongan

The message is particularly relevant to MegPreneur participants with diverse business backgrounds, ranging from established businesses to early-stage business ideas.

Encouraging New Entrepreneurs and Job Creation

Beyond encouraging young people to start businesses, the Vice Regent of Lamongan also expressed his expectation that the growth of young entrepreneurs would create a broader economic impact across the region.

The growth of local businesses is expected not only to strengthen the economic capacity of individual entrepreneurs, but also to generate demand for workers, create opportunities for collaboration, and establish new economic linkages within local communities.

As more businesses grow and expand, opportunities for job creation can also increase. For this reason, MegPreneur participants are encouraged to view their businesses not merely as individual economic activities, but as part of a broader ecosystem capable of generating benefits for the wider community.

“We hope that MegPreneur will give rise to young entrepreneurs in Lamongan who are able to grow their businesses and, in turn, create as many employment opportunities as possible. When one business grows, we hope it will generate demand for workers, collaboration, and new economic opportunities for the people of Lamongan.”
— Dirham Akbar Aksara, Vice Regent of Lamongan

This aspiration further reinforces MegPreneur’s role as a platform for developing entrepreneurial capacity among the younger generation of Lamongan.

Turning Regional Potential into Business Strength

The talkshow with the Vice Regent of Lamongan became an important part of the MegPreneur Lamongan 2026 Offline Session. Participants gained not only perspectives on the region’s economic potential, but also encouragement to connect those resources and opportunities with businesses that can be developed.

Agribusiness provides one example of how local potential can be developed through an entrepreneurial approach. With the support of innovation, technology, creativity, sound governance, and market awareness, resources available within the region can be transformed into products and services with greater added value.

Ultimately, entrepreneurial development requires a combination of the courage to start, the ability to identify opportunities, and consistency in developing a business.

The talkshow was subsequently followed by the Pitching Booth and business judging stage, where each participant had the opportunity to present their business, explain its competitive advantages, target market, business model, and development plans before the judges.

Through MegPreneur Lamongan 2026, regional potential is expected not to remain merely potential, but to be transformed into growing and innovative businesses that create added value and generate new economic opportunities for the people of Lamongan.

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